Xsquare manages social media for brands on Instagram, Facebook, TikTok and LinkedIn: content planning, design, short-form video, community management and paid social campaigns.
Social media that builds a brand and a pipeline
Posting every day is not a strategy. We define who you want to reach, what they care about and what you want them to do next, then build a content calendar around it. Every post has a job: build trust, show proof, or drive an enquiry.
What we handle each month
- Monthly content calendar and captions
- Branded post and carousel designs
- Reels and short-form video editing
- Community management and replies
- Paid social campaigns and boosting
- Profile optimization and highlights
Which platforms should my business be on?
Usually two or three, not all of them. Consumer brands, restaurants and salons tend to do best on Instagram, Facebook and TikTok. B2B companies and professional services often get more from LinkedIn. We recommend the mix that fits your customers.
- Social media strategy
- Content calendar and copywriting
- Post, story and carousel design
- Reels and short video editing
- Community management
- Paid social campaigns
- Influencer collaborations
- Monthly analytics report
Frequently asked questions
Which social media platforms do you manage?
We manage Instagram, Facebook, TikTok, LinkedIn and YouTube. We recommend the platforms that match your audience instead of spreading your budget everywhere.
Do you create the content or do we?
We plan, design and write the content. You approve the calendar before anything is posted. If you have photos or videos from your business, we use them to keep the content authentic.
How do you measure social media success?
We track reach and engagement, but focus on business results such as profile visits, messages, website clicks and leads from social.
